Job Description Summary
The Director of Admissions Operations is responsible for new student recruitment and admission goals for
the degree program. The director is also responsible for all aspects of the operational and technical
functions of the Office of Admissions and Student Services. This role includes a broad range of
communications and marketing efforts geared toward attracting prospective students to apply and enroll
to the School of Divinity; this position is expected to closely coordinate activities with other department
directors, especially on recruiting strategies, processes, and metrics for success.
- Provides leadership in developing and implementing a comprehensive and innovative student recruitment plan, which includes, but is not limited to the following components: development of an inquiry pool through the use of student search services, search engine optimization, outreach, use of the web and emerging technologies, campus visit programs, publications, and correspondence.
- Contributes to the development and implementation of a communication plan for targeted populations including print, digital, web and social media platforms via various recruitment tools which may include third party software such as a CRM.
- Oversee all aspects of the recruitment and admissions process, maintaining admissions data and technical processes to strategically develop, document, and integrate process and data flow to help achieve enrollment objectives.
- Meets with the Admissions and Scholarship Committee, reviews applications for admission, and recommends scholarship level for applicants.
- Critiques admissions essays and evaluates candidates’ demonstrated qualifications and potential contributions to the School of Divinity. May independently contact recommenders to solicit clarification or additional information concerning applicants. Must maintain confidentiality concerning sensitive personal and academic information submitted in the application process by applicants, ministry professionals or others.
- Provides support for recruitment efforts by collaborating with the Director of Ministry and Vocational Exploration in the administration of the admissions office and developing, supervising, and training of admissions staff, graduate assistants, and student workers.
- Travels throughout North Carolina primarily (and surrounding states as needed). Represents Wake Forest at seminary days/fairs, evening information sessions, and individual information sessions. Collects data, plans, and evaluates travel to specific areas.
- Oversee database administration within the university’s SIS for prospects (both Banner and Non-Banner tables) and for Applicants (Banner), ensuring data integrity, work process flow, and accurate data conversion; Conducts Quality Functions as related to Admission technical processes (data input, validation table changes, process streamlining and training).
- Generates statistics and reports; comparative data analysis, business documentation and written procedures consistent with admissions standards.
- Manages web design and functionality, and performing routine upgrades to the web platform, as needed for admissions.
- Initiates collaboration and engages with colleagues in other degree programs and those serving in other functional areas to realize excellence.
- Remains competent and current through self-directed professional reading, developing professional contacts with colleagues, attending professional development courses, and attending training and/or courses required by the Senior Associate Dean.
- Assists with meeting the enrollment, recruitment, and student services objectives of the School of Divinity by performing other duties as assigned.
Additional Job Description
Master of Divinity or comparable graduate theological degree is required with a minimum of 2-3 years’ experience in higher education and/or theological education.
Knowledge, Skills, Ability
- Strong leadership and interpersonal skills.
- Strong track record in supporting admissions applications and communications, including advanced knowledge of database management, admissions field support, and report generation.
- Knowledge of Student Information Systems such as Ellucian Banner, WorkDay or some other product utilized by institutions of higher learning is required.
- Ability to work with CRMs like Technolutions Slate to create communications, process mailings, queries, and reports.
- Strong computer skills and knowledgeable with software programs such as MS suite, Adobe Creative Suite, and multimedia applications.
- Organizational skills and strong communication skills, both orally and in writing, required.
- Demonstrated ability in team building, leadership, management, selection and evaluation, conflict resolution, and problem solving.
- Ability to recommend and implement changes to program operating policies and procedures to enhance program effectiveness and efficiency.
- Demonstrated experience in communicating via social media and other online platforms.
- Detail-oriented with an ability to multi-task, and maintain a proactive customer service orientation.
- The ability to develop knowledge of, respect for, and skills to engage with those of other cultures or backgrounds is required.
- Ability to maintain confidential information
- Ability to meet the requirements of the University’s automobile insurance.
**This position will close at 12:01 a.m. EST on October 24, 2019.**